Turning your DM Acquisition pack around

Direct Mail Acquisition is harder than sober karaoke.

We have been working with the amazing team at the PA Research Foundation since 2014. Looking to grow the individual giving program, they decided to invest in premium acquisition. We chose a case study about a patient of the PA Hospital who has the type of breast cancer that wouldn’t respond to current treatments. Her only hope was that research being undertaken at the PA would reveal how best to target her type of triple negative breast cancer.

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